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Communication strategy definition
Average time of the model communication strategy definition : 2 hours
The goal of the model is to map different possible stakeholders in the market and understand for each of them, based on which are their needs and on which is the company value proposition , which is the most effective content and message to communicate in order to be more attractive to the specific target audience.
Why use the model of the ?
To understand in a more easily way which communication strategy and tactics to implement are most effective for each target audience and to analyze if it is more effective to develop a homogeneous or not homogeneous communication strategy across targets.
Average time of the model communication strategy definition : 2 hours
The goal of the model is to map different possible stakeholders in the market and understand for each of them, based on which are their needs and on which is the company value proposition , which is the most effective content and message to communicate in order to be more attractive to the specific target audience.
Why use the model of the ?
To understand in a more easily way which communication strategy and tactics to implement are most effective for each target audience and to analyze if it is more effective to develop a homogeneous or not homogeneous communication strategy across targets.
